ABOUT ME

Let me tell you about my work as UX-UI Designer.

 

I've been a designer for ten years. I started with Graphical Design and went through Editorial Design after. I've been working with digital products such as software, magazines, apps, and websites for the last seven years.  

 

I am passionate about design user experience research: heuristics, flows, interviews, information architecture, A-B tests, storytelling, and usability. Metrics avaliation: Google Analytics, hotjar. I´ve worked with data analysis as well as interviews. My focus is always on detecting needs, pain points, and engagement. My priority is to understand the people: users and stakeholders, to offer the best options to solve their problems. I'm an empath.

 

About my task organization: Agile, Design Sprint, Kanban, Scrum, Design Thinking. The use of each one depends on the unique and exclusive context of the product or project. I'm flexible.

 

English, Spanish, Portuguese? No problem. Nothing better than seeing everything through diversity. What could be better than creating team insights, working together, and arranging our objectives and business plan as we all talked and wanted? Communication is one of the most important parts of my framework and process. I'm multidisciplinary and communicative.

 

What about creativity? wireframes, layouts, prototype, MBP? Mobile, web, game, software? But also passionate about fonts, colors, digital art, and new tendencies. Let me explore what you have in mind, and we will find the best way to develop a unique experience for your digital product. I'm creative. 

 

Let's enjoy the process together!

Let's Design experiences and create links.

 

 

Flor Hernandez J.